Consumer Protection Act, 1986 is an Act of the Parliament of India enacted in 1986 to protect the interests of consumers in India. It makes provision for the establishment of consumer… Read More »What is Consumer Protection Act, 1986 ?
Definition of Customer Relationship Management (CRM) According to Gartner___” Customer Relationship Management is a business strategy designed to optimize profitability, revenue, and customer satisfaction”. According to PWC Consulting___” CRM… Read More »What is Customer Relationship Management?(CRM)