New product development is the process of developing, creating, identifying, evaluating, and commercialization of a new product in the market is called new product development. There… Read More »New Product Development Process (NPD)
Concepts of Market and marketing are 5 they are namely : Production concept. Product concept. Selling concept. Marketing concept. Societal marketing concept. 1. Production-Concept The basic… Read More »Concepts of Market and Marketing
Methods of Pricing There are three basic methods of price: Cost-Based Pricing: Cost-based pricing methods are described beginning with a product cost subtotal. To calculate… Read More »Methods of Pricing
Pricing is the process whereby a business sets the price at which it will sell its products and services, and maybe part of the business’s… Read More »What is Pricing? Objectives of Pricing