Site icon ScoopSkiller

Business Market vs Consumer Market

What are Business Markets?

Business markets refer to organizations, businesses, or entities that acquire products and services for use in producing other services and products. These include goods that are supplied, sold, or rented to others. Among major players in the business, markets include fisheries, agriculture, mining, transportation, construction, mining, communication, finance, distribution, and insurance services.

Characteristics of Business Markets

What are Consumer Markets?

This is a market whereby businesses or producers sell their products or services directly to the final consumers. Marketing in consumer markets involves dividing consumers into markets and targeting them according to their likes, interests, dislikes, values, and opinions.

Characteristics of Consumer Market

Features of the Consumer Market

Exit mobile version